Cloud-based Video Security Provides Dealers and Integrators with New Business Opportunities

April 23, 2012

Ryan Strange, CEO of ControlByNet recently provided Security Magazine his insights on why now is the time for dealers and integrators to make the move to cloud-based video security solutions.

New Business Opportunities

Dealers and integrators can include flexible hosted solutions, recurring revenue and instant monitoring centers

  • By Ryan Strange
  • Mar 01, 2012

Security is more than just the protection of people, companies and their assets; it also is an integral part of a company’s reputation and success. In today’s tight economy, companies are looking for systems that save resources and decrease overall security and maintenance costs.

By making the move to the cloud, dealers and integrators can seize new business opportunities, including providing flexible hosting solutions, maximizing recurring revenue and entering the monitoring and guardstation market. The key feature in a true IP-based system is flexibility; anything else is a new model of the same old technology.”

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ControlByNet Announces New $10 / Month White Label Hosted Video Surveillance Package for Integrators

March 28, 2012

A recent report by IMS Research states that the cloud-based video surveillance market could exceed $1 billion in 2012. However, the report states that despite its developments pricing is a major hindrance.

ControlByNet announced today its new white label package for integrators providing them ControlByNet’s hosted video solution starting at $10 per camera per month. The new pricing offers integrators the ability to immediately offer a cloud-based or hosted video surveillance option to small businesses and opportunity to greatly increase recurring revenue.

“Our new white label offering allows integrators to ease into cloud-based security and focus on the core of their business and not on infrastructure. With our hosted solution, i-flashback REMOTE, we worry about the uptime, servers, bandwidth and upgrades,” said Ryan Strange, CEO of ControlByNet. “In addition, the price per camera per month for basic recording is usually in the $25 – $35 range, so our new pricing provides a great opportunity for resellers and integrators to gain significant recurring revenue.” Read the rest of this entry »

Grabbing a Portion of the Untapped IP Video Surveillance Market

October 5, 2011

According to a recent article, the video surveillance market is a $10 billion industry yet only 25 percent of the market uses IP-based technology.  The article goes on to say,  “The physical security market might just be the last industry to leave the analog age, but as more security directors and law enforcement personnel understand the true power of IP —much better image quality, functionality, scalability, and overall total cost of ownership—more companies are making the transition from analog to IP-based surveillance solutions. Industry experts predict that by 2014 up to 50 percent of the market will be IP-based. Now is therefore the time to add network video surveillance to your solutions repertoire and grab a share of this exploding market.”

ControlByNet  is seeing this firsthand with a vast majority of its inquiries coming from information technology companies not currently providing a security solution.

  • Approximately  70% of inquiries regarding CBN’s solutions are coming from information technology companies versus security companies.
  • Of those, 50% have never dealt with security at all but see it is a valuable added service to existing customers.
  • Many of these new entrants into security believe they will be offering a service that, if they had not offered, the customer would likely not be looking elsewhere for video surveillance.

ControlByNet works closely with all of its clients to make the move to IP as easy and effective as possible.   CBN provides the following to help all of its clients with the move to cloud-based IP.

– Provide live demos as needed to help them understand the interaction of security with technology

– Provide a partner portal that helps them market and sell the solutions

– Provide a detailed knowledge-base to guide them through installations and configurations

– Have and IT support expert on call to assist with the nuances in merging IP-networks with security


You can read the full article here:;jsessionid=SGLUyrDtxlN2VbxUlp749Q**.ecappj03

Thoughts from ASIS

September 22, 2011

As we spent the day on the ASIS show floor, we were particularly interested in the new IP cameras. We made some good introductions and will be testing Sony and JVC cameras as well as the new lines of Panasonic and Vivotek which will increase options for our integrators to support not only new cameras but also customers with existing cameras. As a cloud-based video surveillance solution, our i-flashback requires efficient network cameras. We carefully consider and tests products before supporting additional brands so it  was good to be able to make some introductions and see the new products first-hand.

Highlights from the show include:
* Many exhibitors as expected with good foot traffic
* Big-booth representation by large camera manufacturers (Sony, Axis, Panasonic, etc) as well as National/International Integrators (Stanley, Niscayah, ADT, etc)
* Many camera manufacturers and integrators displaying partnered applications to increase their visible portfolio
* Did notice new line from Panasonic which looks good
* Sony had strong presence and had a good-looking line of cameras

The Move to IP

August 10, 2011

Many people get confused when hearing ‘IP’ associated with video surveillance. This confusion is understandable from afar but can be simplified if put in terms of our use.

IP is an easy way of saying ‘digital with direct network connection’ on the camera end. Older, and some current, providers would use analog cctv cameras and convert the system to digital with a dvr. Real IP surveillance considers the security cameras to be ‘IP-based’ or digital. The ‘IP’ portion allows the security camera to be directly accessible without the need for additional hardware.

To gain the advantages of a quality surveillance system, you need to have all the pieces using current technology.

According to a recent IPVideoMarket.Info article, “Why The Market Has Already Tipped to IP,” the market has already tipped to IP cameras. The full article can be read here:

“In the past year, the market has already tipped to IP cameras in the most relevant and important metric to integrators and end users – new project deployments in the most developed countries.”

The article also states:

“.. in the last year, for new projects in the US and Europe, it has become clear that IP camera sales are outpacing analog sales. Among enterprise projects, IP’s predominance is almost shocking with more than 75% of new projects going with IP. ”

However, many businesses still wonder  what are the benefits of IP.

First and foremost, IP systems allow you to ‘future-proof’ your system. IP enables you to be ready for that growth or changes down the road without replacing infrastructure.

Remote Accessibility: Real-time video is available from anywhere, anytime. Video can be stored at remote facilities or locally. Multiple sites can be tied together as one organizational system without storage devices at the remote sites.

Scalability: Add an IPcamera…that’s it. No new dvr, no other expensive hardware. If you need 1 camera, you’ll buy 1 IP camera.

Superior Image Quality: IP/Digital cameras provide advanced quality beyond your basic analog cctv cameras. There is no conversion from analog to digital, it’s digital from the source to the end user. Similar to the cd replacing cassette and dvd unseating vhs, IP cameras are quickly replacing cctv cameras.

Connectivity/Flexibility: There’s virtually no limit to where an IP camera can be installed; local network, wireless, satellite…..they are not tied to physical inputs as analog/dvr. The same goes for the software server, it can go where you need without worry of running new cables.

Cost-effectiveness: IP systems run on standard computer networks while many of your dvr-based systems are proprietary hardware/software. Infrastructure requirements are significantly lower. Taking advantage of Power-over-Ethernet (PoE) allows standard network cabling to provide power to the IP cameras, thereby further reducing costs.

To read the full IPVideoMarket.Info article visit: