ControlByNet’s iFlashback Cloud surveillance video is stored in the cloud. If you find the concept of the cloud to be confusing, read this article for clarification.
By Steve Russell | April 01, 2013
The cloud! More and more this term is thrown around — almost shouted out — in the media, in meetings, in IT departments. It’s everywhere. And while the cloud as a concept is used and abused in nearly every way that a word can be, one thing holds true: The cloud is an undeniably disruptive and powerful technology. And it’s here to stay.
Here’s a factoid to help put the cloud as business driver in perspective: In 2012, the cloud market was valued at more than $100 billion. According to Gartner, an IT research and advisory company, by 2016 that number is expected to double. So, how much of this soon-to-be $200 billion industry will find its way to security integrators?
For those who offer security hardware and services to homes and businesses, the benefits of cloud computing are significant. The cloud offers an abundance of new opportunities. It provides a platform to generate recurring monthly revenue (RMR). It’s a way to easily create, deploy and maintain new low-cost devices and software solutions. Above all, it’s a way to sell into organizations outside of loss prevention (LP) — including marketing, merchandising and operations — that have deep pockets and a great need to better understand their brick-and-mortar businesses.
How nice would it be to deploy a global solution … without having to lift a finger? Or to move your storage capacity from megabytes and terabytes, to something approaching the infinite?
Finding Your Way in the Cloud
The cloud is something that all of us use every day. If you use E-mail, you use the cloud. If you purchase something online, you use the cloud. In essence, the cloud is not much different than the Internet itself. It’s a pooled network of servers that provide, for all intents and purposes, convenience. The cloud offers significant computational power without requiring additional hardware.